Sweatshirt from Stone Island

In the fashion world, the Stone Island trademark has made many amazing discoveries that other clothing manufacturers are now successfully using. The founder of the brand tried to make high-quality clothes for men, regardless of their position in life, religion and the chosen profession. And he did it!

For the first time in 1982 they sewed clothes with the company logo on the sleeve in the Italian town of Ravarino. Initially, it was considered the second line of the already known factory of C.P. Company, which produced in addition to clothing various accessories and sports shoes for men.

The main purpose of the founder of the brand, the Italian foremost in the world of fashion Massimo Osti was the use of specific materials for tailoring unique clothing, taking into account the country’s centuries-old history and its traditions. The designer wanted to make products practical, durable, beautiful and comfortable at the same time. It should be noted that the idea of ​​Massimo was a success, but the clothes turned out to be rather expensive, but popular and in demand.

The first collection represented the outerwear of non-standard design, and although over the years other types of products appeared, the brand’s jackets remained its business card.

The innovator Osti began to produce clothing from materials such as nylon, metallic threads, fabrics, changeable color depending on the temperature conditions of the environment, etc.

Slowly but surely, Stone Island products became famous outside of Italy. Currently, there are brand boutiques in many capitals and big cities of the world.

Things Stone Island have an interesting design and impeccable quality. When tailoring used high-tech methods. The originality of the brand lies in the fact that its author decided to work with materials previously used in industries very far from the fashion industry. All this contributed to the creation of the image of a man who is indifferent to the opinion of the surrounding world.

The main audience of the company is young people under 30 years old. Stone Island clothes are mainly worn by football fans, representatives of various groups. In other words, the brand's things are chosen by confident and strong personalities, men with wealth, because the brand is quite expensive.

The Stone Island sweater is perfect for teenagers, young men and young guys with excellent physical features. The athletic physique is ideal for a product from a reputable manufacturer.

A noticeable distinctive feature of TM Stone Island clothing is a small shred of fabric on the left sleeve or shoulder of a product with an embroidered image of a wind rose. The patch (as they call it in a football circle) is removable; it is fastened to the clothes with several buttons.

The emblem, thanks to the wind rose, causes many associations with NATO. It also resembles a compass, a badge of a military battalion. This label will highlight a man from the crowd, hint to others that wears it is not an ordinary person. The compass does not indicate which club the football observer is ill with, does not show in which organization it works, this is a great opportunity to find out among a large crowd of people a fan of noise at the sports complex.

The Stone Island collection of the 2016 season was inspired by the play of light and shadow. The palette of rich colors in combination with bright interspersed details ideally complements the urban ensemble of clothing. With the help of Stone Island knitwear you can enhance your wardrobe well. A thin cotton sweater will save during hot weather as the material breathes.

Monochrome sweatshirt lovers will appreciate the sporty style. Polo shirt fit on hot days. A distinctive feature of the 2016 collection is a classic cut and a minimum of decor.The exception is the logo patch, so that the brand's clothes can be worn even in the office. A harmonious combination of brand sweaters with light-colored jeans, as an option, you can replace them with informal trousers.