Sneakers New Balance
The brand “New balance” can without undue modesty consider itself the leader among manufacturers of sports shoes. He is favored by world stars, famous athletes and a huge number of ordinary people.
Famous sneakers are famous for their great quality and concise design. This is really a reliable and original brand, time-tested.
About brand
In 1906, English expat William Riley creates his own company for the production of corrective devices. One day, watching the hen, he comes to the conclusion that her gait is very harmonious, and her paws have good stability. This is due to the fact that the paws have three points of support and a special structure. He explores this feature and reproduces it in his instep.
It is this idea that brings William fame, and the brand gets a name that still exists.
In 1938, the Englishman was the first to introduce sports shoes to the world. After a couple of years, athletes who achieve great success in the marathon for the first time participate in the sneakers of this brand. It is after this event, the company begins to produce models for individual orders. In the collection there are shoes for running, tennis, boxing and other sports.
In 1954, the brand buys Paul Kidd with his wife. At that time there was a strong propaganda of sports, which forced people to buy specialized shoes. Many trusted the company, which had a rich history and great experience. It's about New Balance. They won a huge number of fans at the time.
After a few years, the company produces the first model for running, which is not only the size of the foot, but also its width.
And in 1972, “New balance” redeems Jim Davis. Four years later, he releases a new running model, which brings even more popularity.
Until 2000, the brand had the highest revenue and steady sales growth among other sports companies.
Another interesting fact is that New Balance produces its shoes only in America and England. He did not succumb to the temptation to save, like many brands that have factories in China and in Southeast Asia. Jim Davis believes that local production can improve the control over product quality. It is this nuance that allows the company to remain a leader in the global market.
Features and advantages of products
The main advantage of sneakers is its highest quality. Just above it is said that the manufacturer attaches great importance to this. This results in a small minus, which is characterized by price.
The cost of products of the brand "New Balance" is quite high. Of course, if we consider people in the middle segment. However, local production, correct orthopedic form and concise design of this fully deserve.
Of course, quality affects how long things are worn. Many confirm the fact that New Balance sneakers have been serving for many years. Some people joke that they can be inherited.
In addition, the brand has a fairly large range. There are models not only for men and women, but also for children. Many models have several colors. It is worth noting that all shades correspond to fashion trends. The same can be said about the minimalism and brevity of sneakers. There is nothing superfluous in them.
Many people pay attention to the fact that models differ in numbers, and not in names. The company decided to abandon the funny names and enter through numbering.The brand wants to abstract from words, concentrating exclusively on sensations.
It should be noted and the fact that the brand boasts the use of a huge number of modern technologies. Among them are Eva, Imeva, Gore tex and Acteva.
By the way, most of the products are made for everyday wear. There are also options for sports, the beach and the cold season. You can find a thing for every taste.
Model overview
The brand “New balance” has a huge number of models, but some of them are frankly leading. They are constantly produced in different colors, and many are called classics. Consider the most popular of this list, which belong to unisex. Moreover, these models can be worn not only by women and men, but also by children.
NB 373
Popular classic model that has a straight soft sole and suede upper. Also, the product is duplicated mesh inserts. Sneakers can boast excellent shock absorption. And they look very stylish on foot.
NB 410
Lowered sneakers that have round spikes all over the sole. This product is made of suede with nylon. Suitable for everyday wear and for active pastime.
NB 420
Sneakers from high-quality textiles and natural suede have a lot of colors. Many people like them with a neat sole, which looks very aesthetically pleasing on the feet of any size. The logo usually has a contrasting color.
NB 574
It boasts two of the most advanced technologies that are responsible for the sole and partly for the appearance. The top is made of suede and special mesh. Differ from some models in their muted colors.
NB 577
Like many sneakers is composed of suede and mesh, as well as the sole of nylon. The heel has maximum amortization, which significantly mitigates the impact of strikes on the surface.
NB 996
It differs from many fellows in that it is made exclusively from luxury materials, which include mesh and suede. They are considered one of the most popular sneakers. This is not surprising, because many want to be the best in everything.
NB 999
This model uses several technologies that provide additional support for the foot. A slightly massive platform does not impair the design of these sneakers.
NB 1500
This model is distinguished by its brightness. It gathers a variety of colorful shades that create a strong contrast. To create a sole using two advanced technologies that give incomparable stability.
NB 580
The product is made of classic suede and special mesh. It has unusual inserts and bright colors. It can boast that it glows with neon overflow in the dark.
Colors
The company confidently monitors fashion trends and constantly changes the colors of their sneakers. There are also many models of classic shades that will always be popular. Among them I want to highlight dark blue with white, black and white and gray-white products. They will be perfectly combined with different colors of clothes and accessories. In addition, these sneakers will be relevant after a few years.
If we talk about more interesting and colorful colors, then this is undoubtedly all metallic colors. Now in the "New balance" you can find models of silver, gold and bronze. The latter, by the way, looks great with a brown color.
As for the most trendy options, burgundy, beige and pink are confidently leading. You can also find a huge amount of red tones. Bright design will always be in great demand.
This season one of the most fashionable is green. However, we are talking about emerald green. It is found on most sneakers.
Surprisingly, one of the most expensive models has a white color. It is universal in all seasons.
Perhaps the most interesting thing is that all tones are very well combined with each other.They make shoes really more interesting and more original.
The company uses prints in extreme cases. For example, now you can purchase an exclusive model with a pattern resembling peacock feathers.
Dimensions
“New balance” uses the American scale, which is easily correlated with the Russian size. The official site has a convenient table that individually reflects even the length of the foot in centimeters for each of them.
The size range is quite large and voluminous. Men's sneakers start at 35 and end in 50 size. In women's shoes the minimum size is 33.5, and the maximum is 40.5. By the way, many brands forget about the miniature legs of girls, and so they miss a large number of consumers.
In any case, unisex includes children's sneakers. They start at size 16 and end at 39.5. That is, even rapidly developing adolescents will find an option for themselves.
How to distinguish the original from a fake
First, the brand is very closely monitoring the quality, therefore, frankly uneven stitches or sticking out threads can not be found. If you see traces of glue and frankly cheap items, then you have a fake. Also “New balance” always has very neat logos and inscriptions. The letters are located at a short distance from each other and they are easy to read.
Secondly, each model is made accurately according to the prescribed materials and technologies. There is always an inscription on the soles that reflects the name of a particular technology. Moreover, it is done not for beauty, but for the comfort of the owner. If you specifically buy a fake, you will get completely different orthopedic characteristics.
Thirdly, the logo and model number is applied to the front side of the tongue. It also indicates the country of production. Please note that all letters and numbers must be even. If the product is made in England, then there is a flag of Great Britain on it, which is also duplicated on the backdrop. On the seamy side of the tongue, size and country of manufacture should flaunt.
Usually copies hide their frank lie with some details. Most often, the letter “N” on the sneakers is slightly distorted, and on the tongue in the name of the company there is an error. Thus, it is another brand that will run into its inattentive buyer.
The easiest way to avoid counterfeiting is to purchase products in the official stores of the brand.
What to wear
These concise sneakers will go well with jeans. Best suited shortened boyfriends or skinny. In the summer you can replace them with trendy shorts. Above is to wear a T-shirt, sweater or some cardigan.
Now it is fashionable to wear skirts and dresses of straight cut with elegant sports shoes. It will always be great to look at a non-standard pencil skirt, as well as a trapeze and denim model. As for dresses, they should look casual and simple.
With a tracksuit is better to wear products for running or fitness. By the way, now narrowed leotards and leggings are in trend. They are great to combine with tops, tight T-shirts or sweatshirts.
As for outerwear, various bombers and windbreakers are best suited. Mods can safely combine sports shoes with a coat in the oversized style or straight cut, as well as with a stylish trench.
Of the accessories, a neat backpack or a small bag with a long strap will work best.
How much are
Even on the official sites you can find some promotions or sales, so you can easily save. If we consider and models with discounts, then the lowest price is 3493 rubles, and the maximum is 38690 rubles.
Reviews
Most fans of this brand can only boast of positive emotions. In reviews, it is often written that these sneakers are very comfortable and practical. People involved in sports claim that their legs do not sweat. This is what proves that the brand uses high-quality natural materials for tailoring.
Sneakers keep their shape for a very long time and are also easy to maintain. If the size is chosen correctly, they will not hold down the leg. Also note that the product is very light and pleasant to the touch.
Of the minuses, it is possible to highlight the fact that some buyers wear out the backdrop after some time. Most often, motorists suffer from this.
Mostly people complain about shortcomings that depend on themselves. This is usually the wrong size and impractical colors.
Stylish images
Notice how cool colorful shoes dilute black and white bow. A knee-length straight skirt goes well with sneakers and a leather jacket. A dark T-shirt and stylish sunglasses give this look even more mystery and style.
Fashionable coat straight cut cool complemented by shortened trousers with narrowed bottom. In addition to stylish sneakers girl added another relaxed attribute in the form of a cap. The last accent is a bright bag that has the same shade as lipstick.
On the young man is the classic model “New balance”, which perfectly made friends with a touch of shorts and a light shirt. A stylish hat and a bright bag add a zest to this bow.
Gray shade is present not only in the colors of sneakers, but also on a fashionable sweater. Skinny jeans and black glass sunglasses look great in tandem and greatly enhance the look. White bag and turquoise accents on the shoes give the bow freshness and lightness.
A nice shade of sneakers successfully echoes the print of a feminine dress. Accent the girl puts with the help of a bright handbag, which also emphasizes the tan of its owner. Even a little massive glasses in this image are quite appropriate.