Belarusian lipstick makers

In pursuit of beauty, all means are good if they are of high quality and reliable. Today, there are a lot of different decorative cosmetics to create unusual makeup, images. Some are used exclusively by professionals, but, for example, lipstick, is available in the makeup of any woman.

It is considered that the most qualitative and popular are manufacturers from France, Italy, Korea ... Some young girls are willing to pay a fabulous amount, just to get hold of the cherished tool from one of the world's brands. Meanwhile, very close, Belarusian manufacturers of decorative lipstick also know how to surprise.

The myth that the only good cosmetics can be made in Paris is a very strong myth that has settled in the heads of women in the post-Soviet space from the time when almost any cosmetics from abroad, not to mention lipstick, was new. and impressed with its properties.

Today, the production of decorative tools is not a curiosity at all, so it is not surprising that domestic companies also have quite good technology and resources. Not without its features and flaws, of course, but already today many experienced cosmetologists and makeup artists point out that lipstick from Belarus is one of the most high-quality and natural products.

Immediately it is worth making a reservation that there is a difference between the production technologies of the finished product and its creation from scratch. In most cases, Belarusian companies prefer to purchase many components from Europe. Of course, after this, it is difficult to call such brands “popular”, but this approach again can guarantee a decent quality that can compete with the same France.

It is also interesting that in the territory of Belarus there is no specialized training of professionals for the production of decorative cosmetics. This is especially true for the development and research departments, as well as in the workshops of direct cooking, which requires special treatment. However, it was possible to achieve the required level of quality of the work of the staff on their own for many years of work. For example, the well-known brand BelorDesign has launched an excellent lipstick on the world market for 20 years now, and its main division has 120 employees. However, Belarusian lipstick differ not only in the features of production. Otherwise, they would have become just a more affordable analogue of popular brands. One of the secrets that attracted the attention of makeup artists and cosmetologists is the composition.

On the one hand, it may seem quite banal, as for any other lipstick, but it has its own features:

• The basis is usually bulk - This is a kind of "semi-finished product", which contains most of the natural components that form the structure and texture of lipstick. After cooking, all decorative elements like dyes, fragrances, mother of pearl and others are added to it. Not all Belarusian manufacturers of lipstick use a finished bulk, as a rule, they choose a base containing the greatest amount of natural components;
• Beeswax - This is one of the most popular main components of lipstick domestic brands. This product is very affordable, is an easy-to-use foundation for lipstick, is completely natural and also a useful element of any cosmetics;
• Natural oils. One of the features of the Belarusian decorative lipstick is the extra care.The use of oils makes the product softer, it does not dry the thin and sensitive skin of the lips, and thanks to the combination with beeswax, an ideal saturated color is obtained that lasts a long time;

• Use suitable natural dyes quite difficult, although some Belarusian manufacturers manage to do it. More often, imported synthetic dyes are used, which have passed the appropriate medical examination and have a quality guarantee;
• Odorants are peculiar flavors, without which it is quite difficult to do, otherwise lipstick, made on the basis of the beam, will have a rather specific "soap" smell. Along with dyes and other similar imported components, odorants also undergo a special quality check;
• Decorative items used to create additional effects like mother of pearl or metallic lipstick;
• Caring for your consumer is a distinctive feature of the Belarusian manufacturers of decorative cosmetics. Very often you can see that in the composition of this type of lipstick are vitamins of groups A, B, D and E.

It should be noted that not every domestic manufacturer chooses such a combination of components. However, it was the desire to create a safe, most natural and effective lipstick that made many Belarusian brands so popular in Russia and even in some European countries.

Belarusian brands are not inferior to the legendary Paris in the variety of products as well. Today, in their assortment, you can easily find such lipstick options as:

• Classic hygienic. It does not contain any dye, but due to the content of natural wax, it gives lips a pleasant pleasant shine. Also in the composition there are various oils and vitamins that moisturize and nourish the lips, protecting them from wind and cold;
• Lipstick gloss As a rule, this tool has a high gloss, gives a translucent light shade and visually increases the volume of the lips;
• Lipstick varnish may give a metallic effect when used properly. It makes lips more dense, and color - saturated;

• Lip balm in general is a kind of "chip" of Belarusian manufacturers. It perfectly combines the qualities of ordinary hygienic lipstick with its moisturizing and nourishing effects, and a dyeing decorative agent;
• Pearl lipstick gives a special soft and delicate sheen;
• Lipstick with glitter content. It is usually supplied in liquid form and applied to the lips with a special brush;
• Matt lipstick It has a rather unusual effect, making lips juicy, soft and airy with a special matte sheen.

It is possible to talk about a variety of colors and shades for a very long time. The main thing worth noting is that there are quite a lot of lipstick manufacturers in Belarus. The key factor in this case is that most companies have their own laboratory divisions. At the same time, the developments are quite effective and allow creating decorative lipstick of both classic types and with a rather unusual combination of quality and shades. For example, matte lipstick from Belarusian companies has gained wide popularity due to unusual and eye-pleasing pastel colors. In general, on the shelves of stores you can easily find any version of your favorite lipstick, ranging from classic red and ending with non-standard solutions like green or blue to create vivid images.

Of course, among the Belarusian brands have formed their own leaders. In this case, the decisive factor was not marketing wars and aggressive advertising, but a competent approach to the organization of production and the desire to create their own traditions, which would be appreciated by the consumers themselves. Among these brands are especially popular brands. Belor design, Party and a line of lipstick "Million kisses", which is particularly resistant, Be color, Pin up, Lux Visage, Dream.

Also, a kind of novelty was the products of Alta moda, Complimenti and Relouis "Sapphire"who quickly become famous for their quality.

The price of lipstick made on the territory of Belarus is another point in favor of this cosmetics. It is available to almost every woman. You should not save on the coveted tube from Paris, when you can buy really high-quality and reliable cosmetics at a bargain price. This is partly due to the fact that imports into Russia do not require large financial expenditures. On the other hand, affordable quality is one of the most important moments of the marketing policy of most Belarusian brands.

Despite stereotypes about foreign quality, lipstick from Belarus is gaining popularity. This is connected not only with comparative cheapness, but also with its effectiveness and composition. One of the important factors is the use of natural and only proven components in the production. This, from the point of view of the Belarusian specialists, should be good cosmetics - effective, safe and useful for women. That is why their lipstick, from the point of view of many cosmetologists and makeup artists, one of the best.

See the Relouis Lipstick Sapphire review in the next video.